The Opportunity Cost of Slow Software
Your slowest system isn't on any invoice. It's in the bids you never submitted. Here's how to price delivery speed in dollars.
Read article → FDE FundamentalsFDE vs. Product Manager: Who Decides What Gets Built?
On an embedded engagement there is no PM, no backlog grooming, no roadmap deck. The engineer absorbs the job. Here's why it works and when it breaks.
Read article → Case Studies & StoriesShipping Software During Peak Season (Don't)
We launched a dispatch tool on December 9th. The software worked; the calendar didn't. The freeze-window rule that came out of it.
Read article → Tools & StackAuth for Internal Tools: Don't Roll Your Own
Magic links, Google sign-in, or a network allowlist: three auth setups cover about 95% of small-company internal tools. Skip the password tarpit.
Read article → Prototyping & DeliveryThe 48-Hour Build: Kick Off With Working Code
Ship something on day two. The 48-hour build is a trust device, a requirements vacuum, and the fastest way to make skeptics into collaborators.
Read article → AI & DataExtracting Data From Systems That Have No API
No API? No problem. Three proven paths for getting data out of systems that were built before APIs were a thing.
Read article → Industry PlaybooksFDE for Hospitality: Hotels and Restaurants
Reservations, staffing, and purchasing systems that never talk to each other. The hospitality operations mess, and how an embedded engineer untangles it.
Read article → Hiring & CareersFDE Burnout Is Real: A Survival Guide
Travel, context-switching, and being the calmest person in every client's room. Why FDEs burn out, and the habits that actually prevent it.
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